Google’s policies generally require you to create a listing that mirrors your business model. When used right, you can gain exposure in the Map Pack for your service locations.Historically, GMB users were free to decide whether or not to include an address with their business profile, as long as they did not violate the Guidelines. Google My Business is a powerful tool for local rankings. It takes time and effort but is worth it! Final thoughts So, if you’re a water damage company, your goal should be to rank for every zip code/area you are servicing. A Google map pack is the map results commonly shown with search results. The goal is to rank in the top 3 on your service locations map pack. It is essential to keep in mind that Google My Business is for local SEO, which means your GMB listings will only show up for people searching in your city or area. The more specific and targeted a category, the better chance you have of ranking in it! Google loves to see what services your business offers by the GMB categories you have added. Make sure you are adding relevant subcategories as well, but do not add unrelated options. Note: Remember that it is only possible to add up to ten categories in total per business profile. Adding more content to your GMB will give you a chance to add more keywords! The content that you write in your GMB categories should be different from the content you write for your website. In each subcategory, you will have the ability to add 300 characters. You should add these as subtypes under your water damage restoration service GMB category. SEMRush allows you to analyze what content your website is already ranking for, and here you will be able to add in search queries as subtypes.įor example, your restoration business may have content for sewage cleanup, basement flood damage, or emergency flood damage. To find subtypes for your category, you can use an SEO tool like SEMRush. Choosing the best subcategoriesįor each category, you will want to ensure that you choose well-known subcategories associated with your category. Although you cannot make mold damage restoration a primary category, you can still add it as a subtype under your Water damage restoration category. One GMB category that we wish we could add was Mold damage restoration sadly, Google has not made it available as one of their GMB categories. That’s the first one, and the most important-that’s why it’s the primary category! Here are the other 9 GMB categories to include: The primary category you should choose is Water Damage Restoration Service. When you set up your GMB categories, you will have to choose a primary category to add. In that case, you are probably well aware that the most lucrative service your business has to offer is water damage restoration. Let’s suppose you’re a restoration business owner or a marketing professional in the restoration industry. Restoration contractors! Add these 10 GMB categories The allowed limit is 10 GMB categories per listing.īecause so many GMB categories exist, add GMB categories specific and relevant for your business type while keeping the limit in mind. How many GMB categories are there to choose from?Ī business owner can currently choose from just under four thousand GMB categories. Once those looking for a restoration contractor find you and visit your website, they will learn more about your service and how you can help them. Getting started with GMBĪfter you sign up and verify your business listing, add related GMB categories so that potential customers in your service areas can easily find your business on Google. This blog post will discuss 10 GMB categories every restoration contractor needs to add to their Google My Business page for more website traffic. Adding the proper GMB categories to your Google My Business page ensures potential customers and clients will find you in their search engine results. Google My Business (GMB) should be a considerable component of your online marketing strategy. Published by Algorithmic Global on A comprehensive Google My Business listing includes using the proper GMB categories. 10 GMB Categories For Great Restoration Website Traffic
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